logo - draft films

brand Evolution: Crafting the DRAFT FILMS Identity

The logo is based on the use of the letters 'D' and 'F', which enhances the memorability and recognition of the DRAFT FILMS brand. In the revised version of the logo, subtle changes are noticeable. Instead of a strong reference to Dolby Digital, the focus is on elements related to film. The use of a rounded play button shape symbolizes dynamism and is easily recognizable by the audience. Incorporating the "hole" from the letter 'D' as a symbol in the logo visually unifies the entire mark, creating a cohesive and professional brand identity.

Previous
Previous

Logo - sundancing

Next
Next

Branding, animations - Podcast